1/2/2024 0 Comments Lightspeed vt competitorsThey didn’t want me selling my training because I had the inside scoop on their customers so I agreed that I wouldn’t sell my training. Ultimately, they didn’t want me to compete with them because I knew where their accounts were. Back then, a lot of people weren’t into online learning but I put on a couple of big name clients. Sramana Mitra: How did the business ramp?īrad Lea: It ramped pretty well. Sramana Mitra: How did that business ramp? We’re talking 2002 now? I made a deal with them to use my software and go get those dealerships that I couldn’t get. I figured that I will show my competitors and let them private-label it so, at least, if I were going to have competition, I would be partnering with my competition. I decided that the software worked for me so well that I would approach these other competitors and show them my software, which they did not have. I was finding a lot of no’s and was not able to grow my business. I kept hearing certain names as my competition, “We already use Greg Cardone.” I couldn’t convince them that I was better. I was having a hard time getting any scalability past 50. What happened was, as I continued to try and sell my training, the dealerships that I would approach had other trainers that they preferred or already used. I realized that that recurring revenue was definitely what I wanted to focus on. Sramana Mitra: You were selling this particular training to car dealerships, and that became the core business for about a year.īrad Lea: Yes, I had about 50 to 60 dealerships subscribing to use my system.
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